Head of SEA (Ecommerce)

TL;DR

Head of SEA (Ecommerce): Leading and developing the SEA team to drive growth and efficiency across markets using data-driven strategies with an accent on paid search optimization and financial objectives. Focus on designing scalable account structures, optimizing bidding strategies, and aligning media plans with commercial goals.

Location: Hybrid in Munich, Germany (60% office, 40% home)

Company

hirify.global is a leading pet e-commerce company with over 25 years of experience serving 12 million customers.

What you will do

• Lead and develop the SEA team through coaching and motivation to reach strategic goals.
• Define and execute a data-driven SEA strategy across all markets and platforms.
• Optimize paid search campaigns, focusing on account structures, bidding, and keyword portfolios.
• Align media and promotional plans with commercial objectives for sustainable growth.
• Analyze market data to identify growth opportunities and optimize reporting KPIs.
• Collaborate with Digital Marketing leadership to improve tracking and bidding systems.

Requirements

• Several years of experience in paid search management and leading teams.
• Expertise in Google Ads, Microsoft Advertising, and feed optimization tools.
• Strong analytical mindset and understanding of performance marketing KPIs and attribution.
• Proven leadership and communication skills.
• Experience with A/B testing and conversion tracking.
• Fluent English proficiency; German is a plus.

Culture & Benefits

• Hybrid work model with the option to work from approved countries for 20 days per year.
• Development opportunities and professional training to shape your career path.
• Wellbeing offers, subsidized transport, or bike leasing.
• 20% discount across all company products.
• Collaborative and multinational team environment.