Marketing Specialist (SaaS)

TL;DR

Marketing Specialist (SaaS): Driving growth through performance marketing, compelling copywriting, and data-driven market research for a renewable energy platform. Focus on optimizing marketing funnels, testing messaging strategies, and collaborating on new initiatives to scale B2B customer acquisition.

Location: Must be based in Berlin (On-site, 5 days/week)

Company

hirify.global is a fast-growing, VC-backed green tech startup providing B2B SaaS solutions for solar, storage, and heat pump technologies.

What you will do

• Write compelling copy for ads, landing pages, and social media to drive lead conversion.
• Support the creation and optimization of digital performance marketing campaigns.
• Conduct market and competitor research to identify emerging trends and opportunities.
• Analyze marketing funnel data to evaluate performance and propose actionable improvements.
• Collaborate with the team to develop and test new marketing initiatives based on data insights.

Requirements

• German: C2 proficiency required
• Experience in performance marketing, copywriting, and market research.
• Proven marketing experience within a SaaS environment.
• Strong analytical skills with the ability to interpret marketing data and optimize funnels.
• Hands-on mentality with a creative mindset and a knack for engaging content.
• Excellent communication skills in English.

Culture & Benefits

• Work in a vibrant, collaborative, and fully in-person office environment near Hackescher Markt.
• Join a fast-growing, VC-backed team with 2000+ B2B customers.
• Opportunities for personal and professional growth in a dynamic startup.
• Freedom to innovate and implement quick changes.
• Perks include gym membership, coffee, regular team events, and a MacBook.