Social Media Associate (AI)

TL;DR

Social Media Associate (AI): Managing and expanding the company's social presence across TikTok, LinkedIn, and X using AI agents and high-quality content with an accent on brand voice and visual storytelling. Focus on building the TikTok presence from scratch, managing the CEO's personal brand, and sourcing cross-functional stories from sales and clinical teams.

Location: On-site in Palo Alto (5 days a week)

Company

hirify.global is a leading generative AI company in healthcare building a safety-focused LLM platform to transform patient outcomes at a global scale.

What you will do

• Own and run the unified content calendar across LinkedIn (Company and CEO), TikTok, and X.
• Build the company's TikTok presence from the ground up, developing content franchises and partnering with creators.
• Manage the CEO's LinkedIn voice, including creating tone-specific posts and monitoring engagement.
• Source content from sales, customer success, and clinical teams to highlight customer wins and product milestones.
• Design on-brand visual assets using Canva and Figma and edit short-form videos natively on social platforms.
• Track performance across all channels and provide data-driven recommendations for growth.

Requirements

• 1-5 years of social media experience at a brand, agency, or startup (internships included).
• Native fluency in the mechanics and unwritten rules of LinkedIn, TikTok, and X.
• Strong writing skills with the ability to distinguish between executive and brand voices.
• Proficiency in Canva, Figma, and mobile video editing tools.
• Experience with social listening and analytics tools (e.g., Sprout, Brandwatch).
• Must be based in or able to work on-site in Palo Alto, CA (5 days/week).

Nice to have

• Experience launching a TikTok or short-form video channel from scratch.
• Existing relationships with healthcare creators, clinician influencers, or AI commentators.
• Past experience supporting an executive's personal brand.
• Familiarity with regulated or healthcare-adjacent communications.

Culture & Benefits

• Direct partnership and visibility with the Chief Communications Officer.
• High ownership and impact within a team that ships fast and prioritizes craft.
• Competitive compensation, equity, and benefits.