GA4 Architect (GA4/GTM)

TL;DR

GA4 Architect (GA4/GTM): Designing and deploying scalable, privacy-compliant tracking architectures with an accent on server-side GTM, API-based configurations, and complex eCommerce integrations. Focus on optimizing data flows, managing CI/CD deployment workflows via GitHub, and ensuring strict adherence to GDPR/CCPA regulations.

Location: On-site in Los Angeles, CA

Salary: $135,000 - $145,000 a year

Company

hirify.global is a fast-growing digital technology service provider partnering with Fortune 1000 companies to drive digital adoption through innovative design and technology.

What you will do

• Architect and deploy server-side GTM solutions for scalable, privacy-compliant data collection.
• Develop advanced GA4/GTM setups including custom HTML/JavaScript tags and dynamic dataLayer schemas.
• Implement robust integrations for Shopify, eCommerce platforms, CDPs, CRM systems, and marketing APIs.
• Manage GitHub/GitLab workflows for version control and CI/CD deployments.
• Utilize the GA4 Measurement Protocol and Admin API to automate configurations at scale.
• Mentor junior GTM developers and collaborate with cross-functional data and marketing teams to deliver the analytics roadmap.

Requirements

• 8+ years of experience in web development, analytics engineering, or tagging architecture.
• Expert-level proficiency in GA4 and GTM (both client-side and server-side).
• Strong mastery of JavaScript, HTML, CSS, and GTM custom template development.
• Proven experience with Git/GitHub workflows and CI/CD pipelines.
• Hands-on experience integrating Shopify tracking and cookie consent frameworks such as Transcend or OneTrust.
• Must be able to work on-site in Los Angeles, California.

Nice to have

• Experience with multi-brand or multi-region analytics infrastructures.
• Familiarity with the music, media, or entertainment industry.

Culture & Benefits

• Opportunity to work on exclusive digital projects for Fortune 1000 companies.
• Environment focused on cutting-edge, groundbreaking technologies.
• Great Place to Work® certified organizational culture.
• Strong emphasis on professional growth and nurturing employee potential.