Senior Meta Ads Specialist (E-commerce)

TL;DR

Senior Meta Ads Specialist (Performance Marketing): Managing and optimizing large-scale Meta Ads campaigns for a global marketplace with an accent on DPA, catalog optimization, and creative testing. Focus on improving ROAS, profitability, and acquisition through data-driven decision making and AI-enhanced workflows.

Location: Hybrid in Madrid or Prague

Company

hirify.global is a global e-commerce marketplace connecting customers with local businesses through a performance-based model.

What you will do

• Take full ownership of Meta Ads performance and large-scale DPA campaigns.
• Optimize product feeds and catalogs to improve overall campaign efficiency.
• Develop and execute a structured creative testing strategy from hypothesis to iteration.
• Manage and optimize budget and bid strategies at scale.
• Integrate AI tools into daily marketing workflows to improve insights and efficiency.
• Drive data-driven decisions to increase profitability and user acquisition.

Requirements

• Strong hands-on experience with Meta Ads and managing mid-to-large budgets.
• Deep expertise in DPA and catalog/feed optimization.
• Proven background in e-commerce, marketplaces, or performance-driven B2C.
• Structured approach to creative testing and a solid analytical mindset.
• Comfort using AI tools in professional marketing workflows.
• Must be based in Madrid or Prague for a hybrid work arrangement.

Culture & Benefits

• Opportunity to work at real scale with significant budgets.
• High visibility and genuine ownership from day one.
• Culture that encourages innovation, rewards risk-taking, and celebrates success.
• Active commitment to being an AI-first company, encouraging the use of automation.
• Flexible hybrid work model in European hubs.