Digital and Creative Marketing Specialist (AgTech)

TL;DR

Digital and Creative Marketing Specialist (AgTech): Lead the development and execution of cohesive digital and creative marketing strategies across email, social, SEO, SEM, display, and other channels with an accent on brand identity, visual direction, and customer experience enhancement. Focus on designing high-impact assets, supporting event initiatives, analyzing KPIs, and driving lead generation through data-driven optimizations.

Location: Remote anywhere in the United States. Eastern/Central time zones preferred.

Company

Greenstone, a Cultura Company, provides innovative integrated solutions for agribusinesses including business management, commodity management, agronomy, trading, and patronage solutions.

What you will do

• Develop and deploy digital campaigns across email, social, SEO, SEM, display to drive prospect growth and enhance customer experience.
• Partner with sales to align marketing efforts with pipeline needs and refine target audiences for personalized lead generation.
• Design visual assets including sales collateral, social graphics, presentations, motion graphics, and event materials.
• Support website improvements, event logistics, tradeshow execution, and vendor coordination.
• Analyze campaign KPIs, report outcomes, and optimize strategies for better ROI.
• Contribute to marketing strategy by testing new channels like webinars and podcasts.

Requirements

• 3+ years in digital marketing and/or graphic design with strong portfolio.
• Advanced proficiency in Adobe Creative Suite, Figma, Canva; working knowledge of motion design tools like After Effects.
• Experience with MarTech platforms (e.g., HubSpot), web design, analytics, and campaign execution.
• Strong project management, organizational skills, and ability to handle multiple priorities.
• Experience planning tradeshows/events and vendor management.
• Working knowledge of web design and development.

Nice to have

• Experience in agri-food sector (agribusiness, AgTech, CPG).
• Bachelor’s degree in marketing, business, communication, or graphic design.

Culture & Benefits

• Self-starter environment in a growth-focused agribusiness leader.
• Up to 5% travel for team meetings, tradeshows, conferences.
• Commitment to continuous professional development through training and networking.
• Cross-functional collaboration with sales and marketing teams.