Webinar Campaign Operations Specialist (Marketing)

TL;DR

Webinar Campaign Operations Specialist (Marketing): Managing end-to-end webinar programs across multiple products using GoToWebinar and Marketo with an accent on registration flow and live event execution. Focus on building landing pages, coordinating with production teams for on-demand content, and optimizing lead hand-off to sales.

Location: Hybrid (2-3 days a week in-hub collaboration) in Bonifacio Global City, Taguig City, Philippines

Company

hirify.global provides an end-to-end cyber resilience platform to help businesses manage, secure, and recover from evolving cyberthreats.

What you will do

• Manage the end-to-end webinar lifecycle, including planning the calendar and building programs in GoToWebinar, Wistia, and Marketo.
• Create promotional assets, including email templates and landing pages via WordPress CMS.
• Execute live webinars by managing recordings, slide transitions, polls, and Q&A sessions.
• Coordinate post-webinar activities, such as editing recordings and sending follow-up communications to attendees and no-shows.
• Monitor and report on key performance indicators, including registration and attendance rates.
• Oversee the conversion of live sessions into on-demand content and manage their archival process.

Requirements

• Must have direct experience with Marketo (enterprise level) and Salesforce (or similar CRM).
• Experience creating web assets using WordPress or a similar CMS.
• At least 2 years of experience in marketing automation, virtual event management, and email marketing.
• Strong understanding of smart lists, segmentation, dynamic content, and webinar best practices.
• Ability to work in an agile environment and collaborate with global cross-functional teams.

Nice to have

• Knowledge of HTML or other development languages.

Culture & Benefits

• Comprehensive medical and dental insurance.
• Generous PTO and observed public holidays.
• Employee Stock Purchase Program and pension with company contribution.
• Monthly allowances for internet and onsite pantry.
• Investment in professional growth through the N-ablite Learning custom experience.
• Paid volunteer days and various fund-raising opportunities.