Product Marketing Manager (AI)

TL;DR

Product Marketing Manager (AI/IoT): Leading product positioning and go-to-market strategy for an AI-powered wildfire detection platform with an accent on translating complex technical capabilities into customer value. Focus on driving adoption through sales enablement, market research, and strategic narratives for government and enterprise customers.

Location: Hybrid (San Francisco, California)

Salary: $152.8K – $192.2K + Equity

Company

hirify.global is a growth-stage startup providing early wildfire detection and intelligence through a combination of AI, IoT, and high-definition cameras.

What you will do

• Own product positioning and messaging to ensure clear differentiation in the wildfire detection market.
• Lead go-to-market (GTM) strategies for new product launches, features, and expansions.
• Develop high-impact sales enablement materials including pitch decks, battlecards, and case studies.
• Conduct competitive and market research to inform product strategy and messaging.
• Drive content strategy across the website and campaigns to support pipeline generation.
• Support pricing and packaging initiatives to increase product adoption.

Requirements

• 5+ years of experience in product marketing, preferably in B2B SaaS, climate tech, or the public sector.
• Proven ability to translate technical AI/IoT concepts into compelling value propositions.
• Experience launching products and driving successful GTM strategies.
• Strong storytelling and communication skills.
• Experience collaborating cross-functionally with product, sales, and executive teams.
• Bachelor's degree or equivalent experience.

Culture & Benefits

• Comprehensive medical, dental, and vision coverage.
• Matching 401(k) plan.
• Flexible paid time off.
• Equity and stock options.