Marketing Automation Analyst (Salesforce Marketing Cloud)
Мэтч & Сопровод
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Описание вакансии
TL;DR
Marketing Automation Analyst (SFMC): Building and deploying email campaigns and journeys in Salesforce Marketing Cloud with an accent on engagement and revenue optimization. Focus on creating dynamic content, executing deployment strategies, and translating campaign data into actionable client insights.
Location: Remote (US). Must be authorized to work in the United States without employer sponsorship.
Salary: $76,100 - $114,200
Company
leads the transition to a sustainable, equitable, and carbon-neutral energy-efficient future for communities and the planet.
What you will do
- Create and deploy medium to high-complexity email campaigns using Salesforce Marketing Cloud (SFMC).
- Develop and manage email journeys and triggered campaigns to support campaign goals.
- Monitor email performance and translate results into actionable, client-facing presentations.
- Optimize engagement and revenue outcomes for low to medium complexity accounts.
- Collaborate with cross-functional teams to align email marketing with broader organizational strategies.
Requirements
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- 2–4 years of hands-on experience in email marketing, preferably within an agency environment.
- Strong knowledge and proficiency in Salesforce Marketing Cloud (SFMC).
- Experience with HTML/CSS for email formatting and coding.
- Strong analytical skills and ability to interpret data for actionable insights.
- Must be authorized to work in the country where the position is located without the need for employer sponsorship.
Nice to have
- Experience with AMPscript or SQL within SFMC.
- Knowledge of A/B testing methodologies and personalization strategies.
Culture & Benefits
- Comprehensive Medical, Dental, and Vision Insurance with a company-paid health care concierge service.
- 401(k) retirement plan with company match.
- Paid vacation, sick, personal, and parental leave.
- Paid Volunteer Time to support local communities.
- Employee Recognition Program and Employee Assistance Program.
- Access to on-demand training courses for career advancement.
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