Marketing Manager

TL;DR

Marketing Manager: Leads the planning, delivery and optimisation of adviser-facing marketing across media packages, strategic accounts and third-party partners with an accent on insight-driven, compliant activity aligned to Marketing Ways of Working. Focus on strengthening adviser engagement, supporting high-quality content delivery, and managing campaigns end-to-end.

Location: Edinburgh or Stirling office (Hybrid 2-3 days per week)

Company

Savings and investments firm with over 175 years heritage, combining asset management and insurance expertise.

What you will do

• Oversee and optimise annual media package with external partners, ensuring timely delivery, budgets and strong campaign performance.
• Maintain agency relationships through check-ins, shared planning and issue resolution.
• Develop tailored content and campaign plans for strategic accounts and third-party channels using insights and performance data.
• Repurpose content for efficiency and manage workflows for quality and compliance.
• Coordinate follow-up activities for events, including adviser-facing emails to drive engagement.
• Support organisation of partnership events aligned to marketing objectives.

Requirements

• Ability to manage campaigns end-to-end across multiple external partners.
• Skilled in using performance insights to inform decisions.
• Strong stakeholder and partner management skills, balancing priorities.
• Confident delivering high-quality, compliant work through structured processes.
• Strong organisational skills with attention to detail.
• Collaborative style with internal teams and external partners.

Culture & Benefits

• Flexible working arrangements and workplace accommodations.
• 18% pension scheme (13% employer, 5% employee), Share Save, Share Incentive Plan.
• 38 days annual leave including bank holidays, buy up to 5 extra days, Time Off When You Need It policy.
• Inspiring Families policy with paid parental leave for maternity, adoption, surrogacy, paternity.
• Private Healthcare, Critical Illness cover, Life Assurance with family options.
• Inclusive culture with employee-led networks and Disability Confident Leader commitment.