Marketing Strategist (SaaS)

TL;DR

Marketing Strategist (SaaS): Developing and optimizing data-driven digital marketing strategies for SMBs with an accent on SEO, client consultation, and performance analysis. Focus on crafting tailored marketing plans, managing Google Business Profiles, and utilizing GA4 to drive client growth.

Location: Remote (Buenos Aires, Argentina). Team works mostly in the Eastern time zone.

Company

hirify.global provides SaaS solutions that help small and medium businesses grow through data-driven marketing strategies.

What you will do

• Consult with clients to assess marketing needs and provide strategic guidance.
• Develop and optimize tailored marketing plans aligned with branding and industry trends.
• Track performance and provide actionable insights using GA4 and Google Search Console.
• Collaborate with Account Managers and Agency teams to enhance client marketing strategies.
• Communicate value and set expectations regarding marketing strategies and ROI.
• Identify expansion opportunities to maximize value for clients.

Requirements

• 2+ years in a customer-facing marketing role, preferably in SaaS, marketing agencies, or tech startups.
• Expertise in SEO, including keyword research, technical SEO, content marketing, and Google Business Profile optimization.
• Knowledge of digital marketing, including inbound strategies and paid advertising (Google & Facebook).
• Experience with website platforms (Duda, WordPress, Shopify) and CRM systems, preferably Salesforce.
• Strong communication and client management skills to simplify complex strategies.
• Project management experience using tools like Jira.

Culture & Benefits

• Remote-first distributed team work environment.
• Opportunity to have a major impact at a growing company helping SMBs.
• Paid vacation and paid personal days.
• Commitment to diversity, inclusion, and an environment where employees feel valued.