Growth Marketing Lead (Innovative Channels)

TL;DR

Growth Marketing Lead (Innovative Channels): Identifying, launching, and scaling new customer acquisition channels for an AI-powered car ownership super-app with an accent on paid and partnership-based channels. Focus on pioneering AI agents for marketing operations, optimizing full-funnel metrics, and building scalable growth engines.

Location: Remote (Must be based in the USA)

Salary: $140,000 – $190,000 + Equity

Company

hirify.global is a profitable pre-IPO startup building an AI-powered super app to radically simplify car ownership.

What you will do

• Lead end-to-end expansion of acquisition channels including affiliates, direct mail, and emerging ad networks.
• Develop and execute the innovative channel roadmap to identify high-potential growth opportunities.
• Pioneer the adoption of AI agents to accelerate marketing testing and automate operational workflows.
• Design rigorous experiments and analyze full-funnel metrics such as CAC, LTV, and ROAS.
• Collaborate with product, data, and creative teams to build the necessary infrastructure for channel success.

Requirements

• 4+ years of experience in performance or growth marketing across multiple channels.
• Must be based in the USA (specific hubs include Palo Alto, Athens, Austin, Chicago, Durham, Miami, or New York).
• Strong quantitative analytical ability with a knack for storytelling through data.
• Experience or high interest in applying AI tools and agents to strategic marketing.
• Ability to structure complex problems, ideally with a consulting background (MBB preferred).

Culture & Benefits

• Comprehensive health, dental, and vision coverage.
• 401(k) plan with employer matching.
• Paid time off and paid parental leave.
• Equity opportunities via stock options.
• Opportunity to work in a talent-dense, high-growth environment with significant CEO visibility.