Data Analyst (Marketing)

TL;DR

Data Analyst (Marketing): Developing and maintaining customized dashboards and reports for advertising campaigns with an accent on data visualization and media strategy. Focus on translating complex performance metrics into actionable insights and optimizing ad spend using LTV and ROAS.

Location: Boston, Massachusetts. Must be authorized to work in the US for at least 3 years.

Salary: $70,000 - $85,000

Company

hirify.global is a global advertising agency that focuses on creating leverage for clients through campaign, content, and branding assignments across entertainment, sports, and big brands.

What you will do

• Design and maintain customized dashboards to transform thousands of lines of data into clear visual stories.
• Translate complex performance media metrics into digestible, client-ready reports via Google Sheets, Excel, and PowerPoint.
• Align media strategy with business goals by identifying advertising trends to guide buying decisions and optimize spend.
• Collaborate across teams to ensure tracking and measurement frameworks are scalable, accurate, and best-in-class.
• Lead strategic discussions with clients using concepts like LTV, ROAS, and Incremental Revenue to gain shareholder buy-in.

Requirements

• Bachelor’s degree in a relevant field.
• Minimum 1 year of experience working with complex datasets, preferably in a fast-paced environment.
• Strong technical toolkit including SQL and Excel.
• Experience with Google Data Studio or other data visualization tools.
• Authorized to work in the US for at least 3 years.

Nice to have

• Experience with Marketing APIs, BigQuery, or Snowflake.
• Knowledge of ETL tools such as Rivery or Supermetrics.
• Proficiency in Python.
• Previous experience with marketing data or paid advertising.

Culture & Benefits

• Comprehensive health, dental, vision, and pet insurance.
• 401(k) plan with up to 5% Safe Harbor contributions.
• Flexible and Dependent Care Savings Accounts.
• Paid time off and paid family leave.
• Commuting and wellness stipends.
• Opportunities for professional development and career growth.