Head of CRM (Ecommerce)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
TL;DR
Head of CRM (Ecommerce): Developing and executing a global CRM strategy to drive engagement, retention, and revenue for an international e-commerce platform with an accent on lifecycle marketing and data-driven communications. Focus on designing CRM architecture, managing the sales calendar, and leading a high-performing team to balance growth with customer trust.
Location: Lisbon, Portugal. Full relocation support provided.
Company
is an international tech-centric group of e-commerce companies operating global marketplaces and data platforms.
What you will do
- Own Joom's CRM strategy, ensuring communications are customer-first, insight-led, and additive to the user experience.
- Define drivers for engagement, retention, and revenue through lifecycle, product, and behavioral triggers.
- Manage the weekly sales calendar, balancing commercial performance with long-term brand engagement.
- Lead and develop a high-performing team while operating as a player-manager.
- Oversee the design and evolution of the CRM architecture.
Requirements
- Proven experience in CRM, lifecycle marketing, or customer engagement at scale.
- Solid understanding of large marketing automation products, including CDPs and CRM platforms.
- Strong technical skills in data architecture, campaign analytics, and A/B testing.
- Ability to balance strategic leadership with hands-on execution.
- Fluent English proficiency.
- Must be based in or be able to relocate to Lisbon, Portugal.
Culture & Benefits
- Compensation package including base salary and performance-based bonuses.
- Comprehensive health insurance, including dental care for employees and their children.
- Daily meal allowance and 100% paid sick leave.
- Full relocation assistance for employees and their families.
- Professional development opportunities, including English and Portuguese language courses.
- Annual team building activities and knowledge-sharing workshops.
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