CRM - Campaign Management Specialist (AEM)

Location: Porto, Portugal

Company

hirify.global develops solutions in Big Data, Digital Commerce, Marketing, Design, and Advisory services, with this role supporting the HUGO BOSS Digital Campus.

What you will do

• Plan, execute, and optimize campaigns across multiple channels in line with delivery timelines and brand guidelines.
• Monitor campaign performance, analyze data, and provide actionable insights to improve results.
• Act as the business owner for AEM-related topics by gathering requirements, prioritizing tasks, and coordinating with technical teams.
• Support operational troubleshooting and help ensure smooth campaign execution.
• Provide guidance, training, and mentorship while promoting continuous learning and adoption of platform best practices.

Requirements

• Bachelor’s degree in Marketing, Communications, Information Technology, or a related field.
• Proven experience as a Campaign Manager or in a similar role, with hands-on experience using content management and campaigning tools, preferably AEM and Braze.
• Experience managing technical requirements and priorities as a business owner or in a comparable role.
• Ability to support platform-related operational issues and questions, manage multiple stakeholders, and coordinate several projects.
• Analytical, organizational, communication, and interpersonal skills, including the ability to train and support colleagues.
• Basic knowledge of HTML, CSS, or other web technologies, plus familiarity with Agile methodologies and tools such as Jira and Confluence.

Nice to have

• Experience in the fashion, retail, or luxury goods industry.

Culture & Benefits

• Professional development with a major fashion industry brand.
• Opportunity to contribute to digitalization, eCommerce growth, business intelligence, and analytics.
• Exposure to high-impact insights, digital experiences, and digital sales initiatives.
• Regular interaction with senior business and eCommerce leaders.
• International and diverse environment focused on curiosity, collaboration, diversity, equity, inclusion, and belonging.