Commercial Category Lead (E-commerce)

TL;DR

Commercial Category Lead (E-commerce): Driving topline growth and profitability for key categories in the DACH market with an accent on commercial strategy, pricing, and onsite merchandising. Focus on owning the end-to-end category lifecycle, leading a high-performing team, and optimizing the customer discovery experience.

Location: Hybrid in Munich, Germany (60% office, 40% home)

Company

hirify.global is a trailblazer in the pet e-commerce industry, serving over 12 million customers across Europe.

What you will do

• Define and execute the commercial category strategy and go-to-market plans for the DACH region.
• Drive category performance and growth via KPI management with a strong focus on Own Brands.
• Develop competitive pricing and promotion strategies and conduct pricing experiments to balance competitiveness and profitability.
• Own the onsite commercial strategy to optimize how customers discover, evaluate, and choose products.
• Lead and develop a small team while collaborating with cross-functional squads including CRM, Paid Marketing, and Vendor Management.

Requirements

• Proven experience in retail, FMCG, or e-commerce with strong category ownership.
• Track record of leading a small team and owning overall category strategy and results.
• Strong commercial acumen with a hands-on, data-driven, and analytical mindset.
• Language skills: Minimum B1 German and strong English.
• Location: Must be based in Munich, Germany.

Culture & Benefits

• Hybrid work model with 60% office and 40% home time, plus an option to work abroad for 20 days in approved countries.
• 28 vacation days plus additional days off on December 24th and 31st.
• Company mobile phone provided for both work and personal use.
• Corporate rates at local gym chains (Body & Soul).
• 20% discount across all company products.
• Subsidized transport or bike leasing options.