Head of Launch (Ecommerce)

TL;DR

Head of Launch (Ecommerce): Scaling categories on hirify.global in Germany by defining strategic vision and leading a cross-functional team of launchers with an accent on market development and community growth. Focus on building supply and demand for new verticals and implementing zero-to-one launch playbooks in the German market.

Location: Must live within commuting distance of either the Berlin, Germany or London, UK hubs

Company

hirify.global is the largest livestream shopping platform in North America and Europe, enabling users to buy, sell, and discover items across hundreds of categories.

What you will do

• Define the strategic vision and category strategy for the German e-commerce landscape based on consumer culture and market data.
• Manage and develop a generalist team of launchers responsible for seller onboarding, influencer activation, and community events.
• Lead the end-to-end launch of new verticals from initial hypothesis and validation through to growth ramp.
• Collaborate cross-functionally with product, marketing, and engineering to unlock platform features for category success.
• Act as the primary internal voice of the German market, providing local context and on-the-ground seller insights to leadership.

Requirements

• 10+ years of experience in fast-paced, client-facing roles such as Strategy Consulting, VC, PE, or tech partnerships.
• Proven track record of building, leading, and scaling high-performing teams.
• Experience as a zero-to-one builder launching new products, categories, or markets from scratch.
• Fluency in German and English and deep understanding of DACH region consumer culture and e-commerce dynamics.
• Strong analytical skills to define success metrics and drive data-driven decisions.
• Based in or within commuting distance of Berlin or London.

Nice to have

• Experience with two-sided platforms and marketplace dynamics.
• Passion for creator communities and live e-commerce.
• Experience scaling a category or market across multiple European countries.
• Existing network within German collector, fashion, or enthusiast communities.

Culture & Benefits

• Generous holiday and time-off policy.
• Comprehensive health insurance including medical, dental, and vision.
• Home office support including setup allowance and monthly cell phone/internet stipends.
• Wellness and annual childcare allowances, plus lifetime family planning benefits.
• International pension plans and a monthly budget to dogfood the app.
• 16 weeks of paid parental leave.