Product Manager (AdTech)

TL;DR

Product Manager (AdTech): Developing and owning the end-to-end roadmap for data activation infrastructure with an accent on partner integrations, API design, and programmatic advertising workflows. Focus on building scalable, automated frameworks for identity resolution and audience delivery to drive enterprise marketing impact.

Location: Must be based in the United States (Remote-first with occasional travel).

Company

hirify.global is a leading provider of AI-powered consumer data and intelligence, empowering enterprise brands to increase customer acquisition and lifetime value through its SaaS platform, Ignite.

What you will do

• Partner with the group VP to develop, refine, and own the Data Activation product roadmap end-to-end.
• Build and own the productized partner integration platform for DSPs, SSPs, and identity providers.
• Define functional requirements, data models, and acceptance criteria for next-gen API and architecture.
• Manage activation product operations, including taxonomy approval, segment QA, and partner certification workflows.
• Serve as the primary product point of contact for Customer Success, Sales, and Solutions Engineering.
• Evaluate inbound requests and uphold roadmap integrity against commercial pressures.

Requirements

• Must be based in the United States.
• Substantial product management experience in the digital advertising or streaming ecosystem.
• Demonstrated experience with partner integrations such as DSP/SSP connectors or identity providers.
• Solid working knowledge of identity resolution concepts (HHID, UID2, MAID, HEM).
• Technical fluency to participate in API design and integration architecture discussions.
• Expert-level ability to write product specs, user stories, and manage backlogs in Jira.

Nice to have

• Experience with CTV, Retail Media Networks, or Walled Garden activation workflows.
• Familiarity with clean room environments and data collaboration platforms.
• Proficiency in SQL and scripting.
• Experience using AI tools to interrogate data and inform product decisions.

Culture & Benefits

• Competitive 401(k) match.
• Open PTO policy encouraging real time off.
• Remote-first environment with genuine flexibility.
• Opportunity to work on cutting-edge, AI-powered marketing solutions.
• Direct partnership with senior leadership and high strategic impact.