Sr. Marketing Manager (Life Sciences)

TL;DR

Sr. Marketing Manager (Life Sciences): Leading integrated multichannel marketing campaigns and sales enablement initiatives for a digital health platform with an accent on account-based marketing (ABM) and demand generation. Focus on orchestrating paid, owned, and earned channels to accelerate pipeline growth and improve patient health outcomes.

Location: Remote (US)

Company

hirify.global is a digital health company transforming the healthcare experience through the delivery of behavior-changing content in physician offices.

What you will do

• Lead and execute integrated multichannel marketing campaigns and ABM programs to drive measurable business results.
• Partner with Sales to develop proactive tools, including sell sheets, presentation decks, and spec sheets.
• Own and execute sales and marketing events, managing pre-event awareness, on-site engagement, and post-event follow-up.
• Develop demand generation programs to increase awareness and accelerate pipeline growth for core solutions.
• Collaborate with product and cross-functional teams to develop content strategy and go-to-market planning.
• Track and analyze marketing performance metrics to optimize programs accordingly.

Requirements

• 7+ years of direct experience in B2B marketing, preferably in healthcare or life sciences.
• Must be based in the US.
• Proven track record of developing and executing marketing strategies that drive business results.
• Expertise in designing and implementing ABM campaigns and sales enablement tools.
• Bachelor's degree in Marketing, Communications, Business Administration, or a related field.

Nice to have

• Experience with Salesforce and/or Pardot.
• Background in agency, start-up, or consulting environments.

Culture & Benefits

• Comprehensive range of modernized benefits for full-time teammates.
• 401K plan and mental/emotional wellness resources.
• Flexible time off to recharge.
• Positive and supportive environment with hybrid work options.