Marketing Manager (AdTech)

TL;DR

Marketing Manager (AdTech): Driving brand presence and visibility across North Asia (China, Hong Kong, and Taiwan) with an accent on event management, digital communication, and sales enablement. Focus on executing high-impact events, localizing central marketing content, and coordinating PR efforts to achieve commercial success.

Location: Based in the Hong Kong or Taiwan office

Company

Leading omnichannel advertising platform leveraging predictive AI technology to connect quality media and brand creative for global advertisers.

What you will do

• Lead end-to-end execution of owned and sponsored events, including venue sourcing and on-site logistics.
• Manage brand identity across all event touchpoints and the distribution of branded materials.
• Execute B2B communications via newsletters, LinkedIn, and localized marketing collateral.
• Collaborate with commercial teams to produce high-impact sales materials and localized case studies.
• Manage the North Asia awards calendar and support local PR agencies with press releases.
• Localize global marketing content to ensure it is fit for purpose for the North Asia market.

Requirements

• 2–4 years of professional B2B marketing experience, ideally within AdTech, Media, or Digital Advertising.
• Proven track record in managing event logistics and complex projects with multiple stakeholders.
• Native/Fluent Mandarin and English (Spoken and Written).
• Proficiency in Excel (Pivot tables/VLOOKUP) and CRM/Marketing tools such as HubSpot or Splash.
• Must be based in or able to work from the Hong Kong or Taiwan office.

Nice to have

• Proficiency in Traditional Chinese for HK/TW markets.
• Existing knowledge of the AdTech ecosystem in North Asia.
• Creative flair for developing innovative B2B campaigns.

Culture & Benefits

• Collaborative and forward-thinking environment that fosters innovation and continuous learning.
• Part of a unified omnichannel platform merging Outbrain and hirify.global.
• Dynamic, diverse, and global company culture built on top performance.
• Access to Employee Resource Groups focusing on environmental issues, women empowerment, and DEI initiatives.