Brand Manager (Cosmetics)

TL;DR

Brand Manager (Cosmetics): Developing and executing brand strategies for a Korean cosmetics portfolio with an accent on product positioning and retail partner management. Focus on P&L ownership, driving market share growth, and optimizing product visibility across channels.

Location: On-site in Hong Kong

Company

A fast-paced startup environment managing a leading cosmetics brand portfolio.

What you will do

• Lead the development and execution of brand strategies for Korean cosmetics, including positioning and new product launches.
• Build and maintain relationships with retail partners and distributors, negotiating terms and joint business plans.
• Own brand profitability by managing budgets, forecasting sales, and analyzing financial performance.
• Collaborate with the internal team to ensure brand initiatives align with overall business objectives.
• Monitor market trends, competitor activities, and consumer behavior to inform strategic decision-making.

Requirements

• Bachelor's degree in Business, Marketing, or a related field.
• 4+ years of proven experience in brand management or key account management within FMCG, cosmetics, or beauty industries.
• Strong commercial mindset with experience in P&L management and budget planning.
• Exceptional interpersonal and communication skills for stakeholder management.
• Entrepreneurial spirit with the ability to operate in a dynamic startup environment with minimal supervision.
• Location: Must be based in Hong Kong for on-site work.