Senior Product Marketing Manager (Ad Tech)

Location: New York City, hybrid; office attendance is expected on Tuesdays, Wednesdays, and Thursdays.

Base salary: $190,000–$220,000 per year, with total compensation varying based on job-related knowledge, skills, and experience.

Company

hirify.global is a global advertising supply-side platform that helps media owners maximize the value of their content and supports a transparent programmatic advertising ecosystem.

What you will do

• Own product marketing for defined Core Exchange product areas, including positioning, messaging, go-to-market strategy, and execution.
• Translate the programmatic exchange roadmap into clear, compelling customer-facing narratives.
• Partner with Product Management to shape value propositions, product launches, partnerships, and roadmap direction.
• Lead global go-to-market strategies for new products, features, and partnerships.
• Drive product adoption and growth by defining KPIs and measuring commercial impact.
• Develop sales enablement materials, training, customer-facing content, thought leadership, and market awareness initiatives.

Requirements

• 6–8+ years of experience in product marketing, product management, or a related field; ad tech experience is preferred.
• Experience owning product marketing for a defined product area or domain and driving adoption and go-to-market outcomes.
• Experience developing positioning, messaging, and go-to-market strategies for complex technical products.
• Strong analytical, communication, storytelling, and business skills, with the ability to connect product strategy to commercial impact.
• Ability to operate autonomously and influence cross-functional stakeholders across Product, Sales, Marketing, Services, and other functions.

Culture & Benefits

• Comprehensive health, dental, and vision coverage for employees and dependents.
• Paid time off, health and personal obligation days, and flexible work schedules.
• Retirement matching, equity packages, parental leave, and an annual well-being allowance.
• Fitness discounts, wellness activities, an employee assistance program, and mental health first aid support.
• Continuous learning resources, monthly town halls, community-led events, volunteer time off, and donation matching.
• A diverse, equitable, and inclusive workplace with global offices and teams.