Senior Product Marketing Manager (AdTech)

TL;DR

Senior Product Marketing Manager (AdTech): Owning go-to-market strategy and execution for the Core Exchange roadmap, including agentic capabilities and machine learning, with an accent on translating complex technical concepts into customer-centric narratives. Focus on driving product adoption, building thought leadership, and equipping sales teams with strategic positioning and materials.

Location: Must be based in New York City (Hybrid: required in-office on Tuesdays, Wednesdays, and Thursdays)

Company

Global advertising supply-side platform enabling media owners to maximize the value of their content through a transparent programmatic ecosystem.

What you will do

• Own end-to-end product marketing for key areas, including positioning, messaging, and GTM strategy.
• Partner with Product Management to influence value propositions and the product roadmap direction.
• Lead global go-to-market strategies for new products, features, and partnerships.
• Drive product adoption and growth by defining KPIs and measuring impact.
• Develop high-impact sales enablement materials, including collateral and training.
• Proactively drive thought leadership through industry events, content, and partnerships.

Requirements

• Must be based in New York City.
• 6–8+ years of experience in product marketing, product management, or a related field (ad tech preferred).
• Proven track record of driving product adoption and GTM outcomes for complex technical products.
• Ability to simplify sophisticated technical concepts into clear, customer-centric narratives.
• Experience partnering cross-functionally across Product, Sales, and Marketing.
• Strong analytical mindset with experience using data to inform strategy.

Culture & Benefits

• Comprehensive health, dental, and vision plans for employees and dependents.
• Paid time off, health days, and flexible work schedules.
• Competitive retirement matching plans and equity packages.
• Generous parental leave for birthing, non-birthing, and adoptive parents.
• Annual well-being allowance, fitness discounts, and mental health support programs.
• Diverse, equitable, and inclusive environment with continuous learning resources.