Field Marketing Manager (Startups)

TL;DR

Field Marketing Manager (Startups): Designing and executing Field and Account-Based Marketing (ABM) programs for the EMEA region with an accent on technical audiences and founder experiences. Focus on building pipeline, cultivating VC relationships, and scaling hirify.global's presence in the AI-native web ecosystem.

Location: Must be based in London, UK

Salary: £90,000 – £113,000

Company

hirify.global provides cloud infrastructure and tools, including Next.js and AI SDK, to help developers build and scale high-performance applications for the AI-native web.

What you will do

• Build and execute the field marketing strategy for the EMEA region to drive qualified leads and regional revenue targets.
• Design and manage high-touch, memorable experiences and events for founders and technical decision-makers.
• Nurture relationships within the global startup and venture capital (VC) community to position hirify.global as the preferred infrastructure.
• Architect full-funnel ABM playbooks targeting high-value accounts in collaboration with Sales.
• Analyze program data to continuously test and refine tactics to accelerate the buyer's journey from awareness to decision.
• Collaborate cross-functionally with Sales, Product Marketing, and Developer Experience teams.

Requirements

• 5+ years of experience in field marketing and Demand Generation, with hands-on ABM strategy execution.
• Experience marketing to engineering audiences or working within the AI, devtools, or cloud computing industries.
• Deep understanding of early-stage founder culture and international startup ecosystems.
• Strong analytical and project management skills with a high-agency, builder mindset.
• Ability to travel globally (approximately 30%) to support field activities.
• Must be based in London, UK.

Nice to have

• Experience marketing to developer communities or managing technical content programs.
• Existing relationships within the regional venture and startup ecosystem.
• Background working in both high-growth startups and large-scale enterprise organizations.

Culture & Benefits

• Competitive compensation package including equity.
• Inclusive healthcare package.
• Mentorship and budgets for attending events to build networks and skills.
• Flexible time off.
• Gear and WFH budget to outfit your home workspace.