Senior Data Analyst, SEO

TL;DR

Senior Data Analyst (SEO): Central point of data and reporting for SEO and Content team, driving organic growth across energy, broadband, and mobiles business with an accent on insight-led decision making, performance measurement, and revenue impact analysis. Focus on analysing search landscapes, building complex financial models, predicting product demand from search behaviour, and evaluating channel interplay like PPC on SEO.

Hybrid: 2 days per week in our Tower Bridge office (Tuesdays & Thursdays), London

Comparison platform for UK home-life essentials like broadband, energy, and insurance, part of RVU group including Confused, Tempcover, and money.co.uk.

What you will do

• Analyse search landscapes using tools like SEOClarity or Ahrefs to identify ranking opportunities.
• Collaborate with content, creative, and development teams to optimise and launch web assets.
• Ensure SEO requirements for new pages, user experiences, and websites.
• Create detailed reports on session, revenue, web behaviour using Google Search Console, Ahrefs, and Keyword Planner.
• Present performance trends, test results, and competitor strategies to SEO team and senior management.
• Investigate marketing channel interplay and its impact on SEO performance.

Requirements

• Located in London for hybrid work: 2 days per week in Tower Bridge office
• Experienced in digital, web-based marketing analytics.
• Strong SQL skills, especially Google BigQuery; experience with Python, Tableau, Git, dbt.
• Strong business acumen for building financial models, ROI analysis, and executive presentations.
• Pragmatism in analysis and statistical literacy with testing/modelling techniques.

Culture & Benefits

• Hybrid working with 2 office days/week and up to 22 work-from-anywhere days/year.
• 10% discretionary bonus, yearly pay reviews, employer-matching pension up to 7.5%.
• 25+ days holiday, private medical cover, learning budget, work-from-home allowance.
• Free gym, breakfast, Calm/Peppy apps, EV/cycle schemes, regular social events.