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Sr Associate, Toy Marketing (CPG)

88 800 - 111 000$
Формат работы
onsite
Тип работы
fulltime
Грейд
middle
Английский
b2
Страна
US
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

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TL;DR

Sr Associate, Toy Marketing (CPG): Supporting toy portfolio management and product development pipeline for the Thomas & Friends brand with an accent on marketing strategy, pricing architecture, and competitive positioning. Focus on collaborating with Design/R&D to move products from concept to shelf and optimizing SKU performance.

Location: El Segundo, California

Salary: $88,800 – $111,000 Yearly

Company

A leading global toy and family entertainment company and owner of iconic brand portfolios including Barbie, Hot Wheels, and Thomas & Friends.

What you will do

  • Develop toy strategies by segment and manage pricing architecture and competitive positioning.
  • Gather consumer and play insights to inform product development and usage patterns.
  • Collaborate with Design and R&D teams to bring toy concepts to market.
  • Analyze business performance using POS data and SKU metrics such as revenue, margin, and productivity.
  • Provide storytelling and messaging input for packaging and brand marketing.

Requirements

  • Minimum of 3 years of marketing experience.
  • Must be based in or able to work onsite in El Segundo, California.
  • Strong quantitative skills in forecasting, pricing, and competitive analysis.
  • Experience with P&L management and cross-functional collaboration with design and manufacturing teams.
  • Proficiency in PowerPoint, Excel, and Word for high-level presentations.
  • Background in CPG or toy industries with knowledge of retail buyer dynamics.

Culture & Benefits

  • Competitive total pay programs and comprehensive benefits packages.
  • Inclusive workplace culture focused on belonging and respecting diverse voices.
  • Performance-driven environment that empowers employees to innovate and execute.
  • Opportunity to work with some of the world's most iconic toy brands.

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