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2 дня назад

Paid Social Lead

Формат работы
remote (только Canada)
Тип работы
fulltime
Грейд
lead
Английский
b2
Страна
Canada
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

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TL;DR

Paid Social Lead (Meta/TikTok/Pinterest): Own the strategy and execution of paid social budget with an accent on AI-driven tools for creative testing, campaign optimization, and predictive performance modelling. Focus on full-funnel management, scaling 7-figure spend, and hitting aggressive growth targets while maintaining strict CPA floor.

Location: Fully remote within Canada. Must be legally eligible to work in Canada.

Company

Fast-growing sustainable subscription-based produce service making fresh produce more affordable and accessible across Canada, supporting local farmers and fighting food waste.

What you will do

  • Lead strategy, daily management, and scaling of Meta, TikTok, and Pinterest campaigns across full funnel.
  • Implement AI-driven workflows for creative iteration, copy generation, and performance modelling to accelerate ad launches.
  • Partner with brand and content teams to develop and iterate ad creatives, testing hooks, re-hooks, and CTAs for maximum conversions.
  • Manage 7-figure annual budget, pacing spend across regions to meet weekly growth targets.
  • Use attribution tools to track ROAS and cohort retention for data-driven decisions.
  • Stay current with social media trends and align strategies across channels.

Requirements

  • 5+ years in performance marketing, managing high-volume spend for scaling DTC companies.
  • Experience integrating AI tools into marketing workflows (creative testing, sentiment analysis, automated reporting).
  • In-depth expertise in Meta Ads Manager and TikTok Ads Manager.
  • Strong understanding of CAC, LTV, churn, and data-driven growth strategies.
  • Technical skills in Google Analytics, Pixel management, and testing structures.
  • Legally eligible to work in Canada.

Nice to have

  • Experience scaling brands into new markets.
  • Background in food & beverage, grocery, or subscription industries.
  • Knowledge of Quebec market and French-language advertising.

Culture & Benefits

  • Annual bonus potential.
  • Health plan after 6 months, RRSP and pension after 12 months.
  • Free grocery plan and 20 days PTO.
  • Fully remote within Canada with flexible hours.
  • Strong growth potential within the company.

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