Associate Marketing Manager (Retail)

TL;DR

Associate Marketing Manager (Retail): Executing high-impact retail marketing initiatives across hirify.globalStore locations with an accent on driving foot traffic, brand engagement, and in-store conversion. Focus on integrating digital campaigns with physical activations, managing local influencer partnerships, and coordinating community events.

Location: Must be based in Irvine, USA (Onsite)

Salary: $70,200 - $117,000 per annum

Company

hirify.global is a global leader in gaming hardware and software, aiming to revolutionize the gaming experience worldwide.

What you will do

• Execute integrated retail marketing campaigns to drive traffic and sales across physical stores and digital channels.
• Plan and execute in-store events, including product launches, esports activations, and community meetups.
• Source and manage local influencers to amplify store visits and content capture.
• Build relationships with local colleges and gaming communities to drive brand affinity.
• Develop activation toolkits and SOPs to ensure brand consistency across all store locations.
• Collaborate cross-functionally with Product Marketing, Esports, and Store Operations teams.

Requirements

• 3–5 years of experience in marketing, retail marketing, or experiential marketing.
• Proven track record of executing campaigns and events end-to-end.
• Strong project management skills and ability to manage multiple stakeholders.
• Must be located in or able to work onsite at the hirify.global Office in Irvine, USA.

Nice to have

• Experience in gaming, esports, or consumer tech.
• Familiarity with retail environments and in-store execution.
• Experience working with cross-functional global teams.

Culture & Benefits

• Opportunity to work in a global team spanning 5 continents.
• Gamer-centric #LifeAthirify.global experience with accelerated professional and personal growth.
• Inclusive and respectful workplace as an Equal Opportunity Employer.