Product Marketing Manager (AI SaaS)

TL;DR

Product Marketing Manager (AI SaaS): Driving product-led growth and marketing strategy for an AI-powered customer support automation platform with an accent on trial-to-paid conversion and funnel optimization. Focus on launching growth experiments, analyzing user behavior via PostHog and GA4, and scaling acquisition channels.

Location: Remote (Europe); specifically mentioning Romania, Hungary, and Moldova.

Company

hirify.global is an international Intelligent Support-as-a-Service company that provides BPO services and develops innovative AI products like Quidget.

What you will do

• Launch growth experiments including A/B tests, onboarding flows, and copy optimizations.
• Optimize trial-to-paid conversion through UX improvements, CTAs, and in-app nudges.
• Analyze funnel leaks and user behavior using PostHog, GA4, and Clarity.
• Own and optimize high-intent landing pages, pricing, and signup flows.
• Manage paid acquisition tests on Meta and Google Search to analyze ROI and CPL.
• Develop organic growth strategies focusing on SEO, content creation, and inbound lead generation.

Requirements

• 3+ years of experience in PLG, SaaS, or startup environments.
• Fluent Ukrainian and English proficiency at B2+ level.
• Proficiency with analytics tools like PostHog, GA4, and HubSpot.
• Proven track record of running UX, pricing, and funnel experiments.
• Experience with AI tools, chatbots, or low-code automation.
• High level of autonomy to define priorities and KPIs.

Culture & Benefits

• Opportunity for full remote work.
• Compensation paid in USD.
• Inclusive international environment with a culture of trust and no time-tracking.
• Support for professional self-development and growth.
• Balance between project workload and personal time.