2 дня назад
Marketing Communications Analyst Intern (Fintech)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Marketing Communications Analyst Intern (Fintech): driving measurable performance within cross-channel marketing efforts with an accent on omni-channel campaign execution and performance analytics. Focus on evaluating KPIs, optimizing content variants, and leveraging CRM tools to increase ROI.
Location: Remote (Colombia)
Company
is a fintech company revolutionizing the shopping experience through interest-free installment plans and innovative retail technology.
What you will do
- Support the deployment of integrated campaigns using CRM tools like Braze to identify performance drivers.
- Monitor and report on campaign performance using dashboards, focusing on Open/CTR and conversion rates.
- Collaborate on tailored content based on behavioral and demographic segmentation.
- Partner with internal teams to ideate and analyze content variants through A/B testing of copy and CTAs.
- Provide insight-driven recommendations based on historical performance data and benchmark trends.
- Maintain analytics documentation and ensure stakeholder alignment through data visualization.
Requirements
- Background in marketing, analytics, communications, or related fields.
- Proficiency in data-driven marketing and the ability to synthesize insights from performance reports.
- Foundational experience with Redash (or similar BI tools), Excel/Google Sheets, Braze, and Figma.
- Competence in short-form copywriting and campaign asset QA.
- Ability to utilize AI to drive operational efficiencies.
- Must be based in Colombia.
Culture & Benefits
- High-performance culture with relentlessly high standards for quality and results.
- Environment that values speed, calculated risk-taking, and non-conventional thinking.
- Collaborative atmosphere based on trust, candid communication, and professional backbone.
- Exposure to the full lifecycle of omni-channel marketing campaigns in a fast-growing fintech.
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