Senior Marketing Data Analyst (B2B SaaS)
Мэтч & Сопровод
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Описание вакансии
TL;DR
Senior Marketing Data Analyst (B2B SaaS): Building and optimizing marketing performance reporting and data models to drive demand-generation efforts with an accent on DOMO, Salesforce, and SQL. Focus on developing scalable reporting solutions, analyzing multi-touch attribution, and ensuring data integrity across the marketing tech stack.
Location: Remote in Minneapolis, MN or Eau Claire, WI. Must be based in one of these communities. Periodical office attendance may be required.
Salary: $77,400 - $165,100 USD
Company
extends the Apple experience to the workplace through automated deployment, management, and security for Apple devices.
What you will do
- Develop and maintain marketing performance dashboards in DOMO, tracking KPIs such as pipeline generation and conversion rates.
- Build and optimize datasets and dataflows in DOMO and Snowflake using SQL to ensure data integrity across systems.
- Analyze website-to-Marketo-to-Salesforce data flows to identify and resolve attribution gaps and tracking blind spots.
- Utilize Salesforce data models (Leads, Contacts, Opportunities) to improve campaign tracking and data governance.
- Collaborate with Marketing, Revenue Operations, and Analytics teams to deliver actionable insights and support campaign planning.
- Mentor stakeholders on analytics best practices and recommend enhancements to the analytics technology stack.
Requirements
- Minimum 5 years of experience in marketing analytics, preferably in a B2B SaaS environment.
- Advanced hands-on experience with DOMO (dataflows, Beast Modes, dashboarding).
- Strong expertise with the Salesforce (SFDC) data model and reporting.
- Strong understanding of marketing funnel metrics and demand generation strategies.
- Bachelor's degree in Data Science, Computer Science, Statistics, Mathematics, or a related field.
- Must be based in Minneapolis, MN or Eau Claire, WI.
Nice to have
- Experience with Marketo as a marketing automation platform.
- Experience working with Snowflake, dbt, or modern data stack tools.
- Master's degree in a relevant field of study.
Culture & Benefits
- Flexible culture based on respect and trust with a strong emphasis on work-life balance.
- Highly rated workplace for mental well-being, Gen Z, and parents/families.
- Opportunity to impact over 75,000 global customers using a leading Apple device management solution.
- Volunteer time off to support local communities.
- Inclusive environment that values diverse perspectives and authenticity.
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