Growth Marketing Manager (MarTech)

TL;DR

Growth Marketing Manager (MarTech): Drive demand generation and full-funnel analytics for Europe's leading influencer marketing SaaS platform with an accent on paid acquisition channels, lead capture mechanics, and performance measurement. Focus on designing conversion paths, optimizing campaigns across platforms like Google Ads, Meta, and LinkedIn, and building dashboards to inform investment decisions.

Location: Fully remote, can be based anywhere in Europe. Occasional travel within Europe.

Company

#1 Influencer Marketing software in Europe, B-Corp certified, part of team.blue group, serving brands like Coca-Cola and Danone with AI-powered KOL campaign management across 180 countries.

What you will do

• Define and refine demand-capture strategy, designing lead capture mechanics, landing pages, and conversion paths.
• Plan, launch, and optimize paid acquisition campaigns across platforms like LinkedIn Ads, Google Ads, Meta in multiple markets.
• Run A/B tests on audiences, creatives, and bidding strategies to improve ROAS and conversion rates.
• Build and maintain performance dashboards for full-funnel visibility, attribution, and revenue impact analysis.
• Collaborate with sales, product marketing, and content teams to align campaigns with business goals.
• Provide actionable insights from data to guide channel priorities and marketing investments.

Requirements

• 4–6 years in Growth role focused on B2B SaaS/MarTech customer acquisition.
• Proven track record managing paid campaigns (LinkedIn, Google, Meta) driving qualified pipeline.
• Expertise in full-funnel analytics, dashboards, attribution models, and A/B testing.
• Fluent English + one of French, German, Spanish, Italian.
• Based anywhere in Europe; able to travel occasionally within Europe.
• Analytical mindset, team player, proactive with hands-on ownership.

Nice to have

• AI tools for ad personalization or automation.
• Influencer marketing or creator economy experience.
• Account-based marketing (ABM) exposure.

Culture & Benefits

• Full remote flexibility with European hubs and 400+ coworking spaces worldwide.
• Quarterly in-person team-building events.
• Location-independent compensation package.
• Continuous training and career development.
• Inclusive culture valuing diversity, growth, and authentic relationships (Deliver WOW, Be Responsible, etc.).
• Stability of profitable group with scale-up agility.

Hiring process

• Intro call with recruiting agency.
• Interviews with Head of Growth & Digital (2 rounds).
• Business case with hiring manager and peer.
• Interviews with CMO and CEO.
• Reference checks.