Growth Marketing Manager (PropTech)

TL;DR

Growth Marketing Manager (PropTech): Own growth across the full funnel from traffic and lead generation to demos booked, opportunities created, and revenue generated with an accent on experimentation, performance optimization, and pipeline impact. Focus on launching new channels, scaling paid campaigns, optimizing funnels, and tying every initiative to measurable business outcomes.

Location: Remote (United States)

Company

hirify.global builds mobile and cloud solutions for real-time property data, powering over 5 million units in multifamily property management with its Happy Property platform.

What you will do

• Design and execute growth strategies across the full funnel to drive leads, demos, sales-qualified opportunities, and revenue.
• Launch and scale outbound marketing, paid acquisition campaigns, and account-based marketing for enterprise accounts.
• Manage paid campaigns on LinkedIn and Google, optimize budgets, test new channels, and improve CAC and conversions.
• Optimize website conversion rates, analyze funnel drop-offs, and improve demo booking flows.
• Track attribution, build revenue-tied reporting, and run structured growth experiments.
• Partner with Sales, Product Marketing, and Marketing Operations for aligned targeting and high-performing campaigns.

Requirements

• 4-7 years in growth marketing, performance marketing, or demand generation
• Experience running paid media campaigns with ROI accountability
• Strong understanding of marketing funnels, buying committees, and pipeline mechanics
• Proven ability to tie marketing to revenue outcomes
• Proficiency with HubSpot and Salesforce
• Analytical mindset with bias toward action, experimentation, and cross-functional collaboration

Nice to have

• Experience in B2B SaaS
• Familiarity with proptech or multifamily real estate
• Experience supporting outbound motions at scale
• Strong copywriting for conversion-focused messaging
• Experience in fast-paced, experimentation-heavy environments

Culture & Benefits

• Work from anywhere with flexible, supportive, values-driven culture
• Unlimited vacation time and generous paid parental leave
• Competitive pay including stock options
• Monthly stipends for wellness and home office
• Inclusive environment committed to diversity, equity, and accommodations