Demand Generation & Sales Development Manager (SaaS)

TL;DR

Demand Generation & Sales Development Manager (SaaS): Driving pipeline creation and regional market growth in Mexico through a blend of field marketing and outbound sales development with an accent on lead qualification and regional event execution. Focus on bridging the gap between marketing-generated demand and sales conversion to accelerate revenue growth in the LATAM region.

Location: Hybrid in Mexico City, Mexico

Company

Global company providing AI-powered, SaaS-based multidomain master data management solutions.

What you will do

• Perform outbound calling and prospecting into target accounts across LATAM in partnership with Account Executives.
• Qualify inbound Marketing Qualified Leads (MQLs) and progress them to Sales Accepted Leads (SALs).
• Execute and localize regional marketing initiatives and nurture programs to support account engagement.
• Organize and support in-person field marketing activities, including tradeshows and content breakfasts.
• Collaborate with global Demand Generation teams to align marketing execution with sales follow-up.
• Contribute toward monthly and quarterly targets for opportunity creation and pipeline growth.

Requirements

• 3–7 years of experience in Sales Development, Field Marketing, or Demand Generation.
• Proven experience in B2B software, SaaS, or IT environments.
• Proficiency with industry platforms such as Salesforce, HubSpot, Demandbase, or Outreach.
• Fluency in Spanish is required; Portuguese is a plus.
• Must be based in Mexico City for a hybrid work arrangement.
• Bachelor’s degree in Marketing, Business, Communications, or a related field.

Culture & Benefits

• Hybrid work model to support a healthy work-life balance.
• Global "MindFUL" and "MindFuel" days dedicated to time off and professional learning.
• Access to multicultural teams and worldwide career advancement opportunities.
• Learning and development support via platforms like Udemy.
• Company-sponsored volunteer days and well-being initiatives.