Principal GTM Analyst (SaaS)

TL;DR

Principal GTM Analyst (SaaS): Translating complex business questions into strategic insights to drive marketing efficiency and growth within a cybersecurity SaaS environment with an accent on pipeline attribution and customer segmentation. Focus on designing high-impact dashboards, originating growth ideas, and implementing AI-assisted analytical workflows.

Location: Remote (Must be based in the US)

Compensation: $180,000 to $195,000 base plus bonus and equity

Company

A remote-first cybersecurity firm providing enterprise-grade managed security products for underresourced IT teams.

What you will do

• Partner with GTM leaders to surface growth opportunities and provide strategic recommendations with minimal direction.
• Perform end-to-end analysis on campaign effectiveness, funnel performance, pipeline attribution, and customer segmentation.
• Design and maintain BI dashboards that serve as the source of truth for Marketing and GTM teams.
• Deliver high-impact ad hoc analyses and executive-ready data narratives to drive stakeholder alignment.
• Champion and implement AI-assisted workflows to accelerate analysis and scale output.

Requirements

• 7+ years of experience in analytics or BI supporting SaaS marketing or growth-oriented teams.
• Must be based in the United States.
• Proficiency with BI tools such as Hex, Tableau, Looker, or Power BI.
• Hands-on experience leveraging AI tools and agentic workflows to accelerate analysis.
• Ability to operate independently in unstructured environments and define your own workplan.
• Strong storytelling skills for presenting findings to decision-makers.

Culture & Benefits

• 100% remote work environment since company founding.
• Comprehensive medical, dental, and vision benefits plans.
• 401(k) with a 5% company contribution regardless of employee contribution.
• Stock options for all full-time employees.
• Generous paid time off, including 12 weeks of paid parental leave.
• Annual allowance for education and professional development, plus a $500 home office reimbursement.