Head of Growth (Ecommerce)

TL;DR

Head of Growth (Ecommerce): Owning the entire new customer acquisition engine to scale revenue 5x in 12 months with an accent on paid media and full-funnel CRO. Focus on scaling Meta spend to $100K+/day, managing the end-to-end creative supply chain, and optimizing unit economics to maximize profitable growth.

Salary: Base starts at $300K USD

Company

hirify.global is a self-funded owner-operator holdco focused on scaling high-traction ecommerce brands in the pet and health & wellness sectors.

What you will do

• Own full P&L accountability for new customer revenue across Meta, Google, TikTok, AppLovin, and Snapchat.
• Scale daily Meta spend to $100K+ on a single brand while maintaining target ncROAS.
• Direct the creative supply chain from briefs and scripts to production, shipping 80-150+ variants per week.
• Build and optimize the full conversion funnel, including landing pages, listicles, advertorials, and post-purchase upsells.
• Lead a team of ~20 specialists, including creative strategists, editors, media buyers, and CRO analysts.
• Develop and maintain contribution margin waterfalls, CAC/LTV models, and payback period analysis.

Requirements

• Proven experience personally managing $100K+/day Meta spend on a single brand as an employee.
• Expertise in CRO and funnel architecture (VSLs, quiz funnels, long-form landers).
• Strong data-driven approach with the ability to make calls based on ncROAS, CAC, and hit rates.
• Experience in performance management, including hiring, firing, and managing agency relationships.
• Ability to operate with extreme urgency in a founder-led, high-tempo environment without bureaucracy.

Culture & Benefits

• Highly competitive base salary starting at $300K USD with performance bonuses tied to ncROAS and revenue growth.
• Meaningful equity participation with opportunities to invest at a favorable valuation.
• Direct reporting line to the CEO with full budget authority and no corporate red tape.
• Fast-moving, profitable, and self-funded environment with significant upside potential.