Senior Manager, Social Media (Marketing)

TL;DR

Senior Manager, Social Media (Marketing): Leading and expanding brand presence across social platforms for Lean In and Option B with an accent on social strategy, storytelling, and performance analytics. Focus on evolving the brand voice, executing editorial calendars, and translating programmatic work into engaging content.

Location: Hybrid in San Francisco, CA

Salary: $130,000 - $165,000 base + up to 10% annual performance bonus

Company

A family foundation working to build a more equal and resilient world through initiatives like LeanIn.Org and OptionB.Org.

What you will do

• Own and lead the social media strategy for Lean In and Option B across all key platforms.
• Develop platform expansion roadmaps, including testing frameworks and launch strategies for new channels.
• Monitor and analyze platform-specific metrics to continuously optimize content strategy.
• Develop and execute editorial calendars aligned with organizational priorities and campaigns.
• Create polished visual assets and short-form video content optimized for each platform.
• Partner cross-functionally to translate programmatic work into engaging social storytelling.

Requirements

• Experience developing and executing multi-platform social media strategies.
• Deep understanding of platform-specific metrics and performance analytics.
• Exceptional writing and editing skills to craft thoughtful, inclusive content.
• Experience creating visual and video content optimized for social channels.
• Must be based in San Francisco, CA (Hybrid work format).

Culture & Benefits

• Medical, dental, and vision insurance.
• 401(k) with a 4% employer match.
• Generous paid time off.
• Commitment to Equal Employment Opportunity and inclusive workplace culture.
• Additional benefits supporting well-being and long-term success.