Marketplace Analyst

TL;DR

Marketplace Analyst (Programmatic Audio): Lead full lifecycle of campaign planning, execution, and optimization for audio advertising in hirify.global Marketplace with an accent on inventory forecasting, media strategy, and DSP management. Focus on troubleshooting delivery issues, performance analysis, and ensuring premium inventory efficiency across podcast and streaming environments.

Hybrid in United States

Company

Ad tech platform providing programmatic audio marketplace for demand partners.

What you will do

• Build strategic media plans, assess inventory, and align targeting with programmatic audio supply.
• Coordinate forecasting and availability with sales, supply, and demand teams.
• Launch, manage, and optimize campaigns in DSPs like AdsWizz, Magnite, Xandr.
• Monitor pacing, delivery, performance; troubleshoot issues in real-time.
• Prepare reporting, insights, and month-end reconciliations for clients and stakeholders.
• Serve as audio inventory expert on trends and marketplace dynamics.

Requirements

• Bachelor's in marketing, advertising, business or equivalent experience.
• 2–4 years in media planning, inventory strategy, or campaign management in programmatic advertising.
• Hands-on with DSPs (The Trade Desk, DV360, AdsWizz) and ad platforms/SSPs.
• Analytical skills for data interpretation, Excel proficiency (pivot tables, VLOOKUP).
• Understanding of VAST, openRTB, third-party measurement tools.
• Strong communication, project management in fast-paced environment.

Nice to have

• Client-facing or account management experience.
• Media buying at agency or ad tech platform.
• Publisher onboarding, SSP integrations, audio supply dynamics.
• IAB standards, emerging audio ad formats.
• Data visualization tools like DOMO.