Digital Analyst (Marketing)

TL;DR

Digital Analyst (Marketing): Managing tracking, KPI measurement, and ROI analysis for digital marketing campaigns with an accent on data-driven insights and dashboard creation. Focus on synthesizing complex data sets into actionable client reports and optimizing analytics implementations.

Location: Hybrid or fully remote

Company

hirify.global is a human-centered agency built on a culture of respect, professional growth, and inclusivity.

What you will do

• Provide tracking, KPI measurement, and ROI/ROAS analysis for marketing initiatives and campaigns.
• Create dashboards, reports, and presentations using Tableau and Google Data Studio to communicate opportunities to clients.
• Formulate and test SQL queries, create tables, schemas, and stored procedures for priority processes.
• Implement and QA technical tagging to ensure robust and accurate data capture for interactive experiences.
• Lead reporting processes by educating the team on storytelling through data and mentoring associates and interns.
• Troubleshoot issues within ad-tech platforms to remove roadblocks and ensure strong campaign results.

Requirements

• Bachelor's Degree in Business, Marketing Research/Analytics, Finance, Statistics, Computer Science, or a related discipline.
• 1-3 years of professional data analytics experience.
• Advanced knowledge of Excel (pivot tables, VLOOKUPs, advanced IF statements, simple macros).
• Proficiency in data visualization tools such as Tableau, Google Data Studio, and PowerPoint/Keynote.
• Basic understanding of programming languages including JavaScript and SQL.
• Experience utilizing analytics tools such as Adobe Marketing Cloud, Google Marketing Cloud, Crimson Hexagon, and Facebook Analytics.

Nice to have

• Experience with automation.
• Website tagging experience with tools like Google Tag Manager, Adobe Launch, Tealium, Krux, or Ensighten.

Culture & Benefits

• Flexible work arrangements: fully remote or hybrid in-office/remote options.
• Unlimited PTO.
• Free attendance to local marketing events.
• A supportive, human-centered environment focused on professional growth and employee care.