CRM Executive (iGaming)

Location: Mexico City, Mexico

Company

Super Group is a NYSE-listed digital gaming company behind Sports and iGaming brands including Betway and Jackpot City.

What you will do

• Contribute to Sports and Casino communications and promotions strategy for the relevant markets.
• Analyse and summarise customer data using Tableau dashboards and information from CRM tools and spreadsheets.
• Manage retention and marketing projects from planning through execution and performance reporting.
• Create player profiles, segments, offers, campaigns, and multichannel communications across email, SMS, push notifications, in-app messaging, and landing pages.
• Manage promotional calendars, automated workflows, website content, and communications delivery across mobile and desktop platforms.
• Coordinate with creative, Analytics, Compliance, CRMX, external Casino providers, and regional stakeholders on releases, workflows, reporting, and promotional opportunities.

Requirements

• Fluency in Spanish and English.
• Experience in iGaming, specifically the Casino side.
• Strong knowledge of Excel and strong analytical skills.
• Clear written and verbal communication, with the ability to explain complex ideas.
• Strong organisation, attention to detail, adaptability, and the ability to manage multiple assignments and stakeholders.
• Technical confidence and the ability to learn and work with advanced systems.

Nice to have

• Knowledge of sports betting markets, including odds calculation, betting types, and market trends.
• Experience with gambling regulations, compliance requirements, and player behaviour in different jurisdictions.
• Experience developing and executing customer retention strategies.
• Experience with Salesforce Marketing Cloud or Adobe CDP, including Content Builder and Journey Builder.
• Experience in a similar role or online business, together with strong problem-solving skills.

Culture & Benefits

• Learning and development programmes supporting professional growth.
• Performance feedback through the company Performance tool.
• Employee Assistance Programme for employees and their families.
• Health insurance.
• Culture built around adaptability, ownership, resilience, teamwork, integrity, and innovation.

Hiring process

• If there is no response within two weeks, the application should be considered unsuccessful.