Director, Media Strategy & Planning

TL;DR

Director, Media Strategy & Planning (Media Marketing): Lead the development of strategic cross-channel media plans for enterprise accounts with an accent on audience targeting, channel optimization, and full-funnel performance measurement. Focus on overseeing planning product development, team management, process improvements, and cross-functional collaboration to drive client success and revenue growth.

Location: Remote - United States (100% remote, in-office, or hybrid for anyone legally eligible to work in the U.S.)

Company

Tech-enabled growth marketing firm offering full-service solutions including SEO, paid media, content, PR, and proprietary data intelligence platform nova.

What you will do

• Own and present strategic cross-channel media plans, aligning objectives, KPIs, audience targeting, channel mix, and measurement frameworks.
• Lead planning product development, ensuring high-quality client work, processes, and team output.
• Drive operational efficiency through tools, processes, and enhancements to support rapid growth.
• Manage team of media planners, providing feedback, training, recruitment, and career development.
• Collaborate with internal teams and clients to refine strategies using data, attribution, and incrementality testing.
• Support new business pitches, collateral development, and thought leadership on industry trends.

Requirements

• Legally eligible to work in the U.S.
• 8+ years in cross-channel media strategy/planning, preferably agency.
• Proven expertise in media planning, campaign structures, tracking, optimization.
• Strong audience analysis, demographic trends, owned/earned/paid channels, first-party data tools.
• 2-3 years team management experience (2-3 direct reports).
• Excellent communication, problem-solving, business acumen in fast-paced environment.

Culture & Benefits

• Base salary + commission opportunities.
• Robust medical, dental, vision insurance (up to 100% employer contribution).
• 401(k) with 4% employer match; unlimited time off; 12 US holidays + 2 mental health days.
• Fully flex work: remote, hybrid, or in-office; $100 WFH stipend; EAP.
• Volunteer time off, growth programs, quarterly awards, DEI initiatives.