Digital Marketing Manager

TL;DR

Digital Marketing Manager: Planning, executing, and optimizing online marketing campaigns across multiple channels including SEO, SEM, PPC, and paid social with an accent on performance marketing and ROI maximization. Focus on data-driven optimization, A/B testing ad creatives, keyword research, and improving organic search rankings.

Location: Fully onsite position based in Lisbon office. Open to support with relocation efforts.

Salary: €45K – €57K

Company

Family-founded company creating the world’s first AI-powered Personal & Entrepreneurial Resource Planner (PRP), with offices in Lisbon and San Francisco, self-funded and reaching over 100 million downloads worldwide.

What you will do

• Develop and execute multi-channel digital marketing campaigns including SEO, SEM, PPC, display ads, and paid social media.
• Optimize Google Ads, Meta Ads, and other paid channels to drive traffic and growth.
• Conduct keyword research, on-page optimization, and link-building for organic search.
• Analyze campaign performance, run A/B tests, and optimize ad spend for efficiency.
• Collaborate with content and design teams on ad copy, landing pages, and assets.
• Track KPIs, generate reports, manage email campaigns, and develop retargeting strategies.

Requirements

• Around 4+ years in digital marketing, performance marketing, or growth marketing.
• Strong expertise in Google Ads, Facebook/Meta Ads, LinkedIn Ads, and paid media platforms.
• Experience with SEO tools (Google Search Console, Ahrefs, SEMrush, Moz) and keyword research.
• Hands-on with Google Analytics, GA4, UTM tracking, and conversion rate optimization.
• Knowledge of A/B testing, landing page optimization, and marketing automation tools.
• Ability to analyze data, optimize for ROAS and CAC, strong copywriting skills.

Nice to have

• Experience with email marketing and CRM tools (Mailchimp, HubSpot, Klaviyo).

Culture & Benefits

• Apple hardware ecosystem for work.
• Annual bonus and top-tier health and life insurance.
• Transportation budget, Coverflex benefits package, childcare support.
• Pension fund, Urban Sports Club membership, 100% free meals at the hub.
• Air Conference for team collaboration.