Lead Creative Producer (Marketing)

TL;DR

Lead Creative Producer (Marketing): Developing and executing a winning creative marketing strategy for a personal development app with an accent on high-performing team leadership and AI adoption. Focus on building an RnD unit to discover customer pain points and scaling the business through data-driven creative production.

Location: Remote

Company

hirify.global is the creator of MyGrowth, a personal development app designed to make continuous learning simple through daily micro-lessons and habit-building activities.

What you will do

• Develop and implement a comprehensive creative marketing strategy to drive growth.
• Manage, mentor, and scale a high-performing creative team of 3+ people.
• Establish an effective RnD unit to discover new customer pains, messaging, and use cases.
• Optimize creative production processes through the adoption and integration of AI.
• Collaborate with other Leads, the CEO, and the CMO to set goals, prioritize tasks, and remove blockers.

Requirements

• 1.5+ years of hands-on experience in creative marketing, focusing on video and static assets.
• Proven experience in team management, mentorship, and hiring.
• Strong market research skills with the ability to translate insights into actionable strategies.
• Excellent analytical skills and high attention to detail.
• Basic understanding of User Acquisition (UA) processes and key metrics.
• Strong communication skills and a team-player mentality.