Media Planner, Programmatic

TL;DR

Media Planner, Programmatic: Manage day-to-day planning, execution, oversight, and reporting of programmatic and paid media efforts with an accent on scaling investment, expanding into new channels like YouTube and Connected TV. Focus on in-platform media operations, agency collaboration, performance analysis, and providing actionable insights.

Location: New York, NY (flexible: as many days in office as desired or 100% remote)

Salary: $63,000 - $92,000 USD

Company

hirify.global modernizes the ticketing industry with technology and fan-first approach for live events.

What you will do

• Manage programmatic display and video execution, including oversight, agency partnership, and in-house buying for channels like YouTube
• Review and QA media plans, ensure accurate execution aligned with goals, and pressure test assumptions on audiences, budgets, and measurement
• Analyze performance across channels, maintain reporting, translate insights for cross-functional teams, and support test frameworks
• Track budgets, handle invoicing, and collaborate with creative teams on asset delivery

Requirements

• Bachelor's degree and 3+ years in media planning/buying (agency or in-house)
• Hands-on experience with at least one DSP (e.g., DV360, Google Ads, The Trade Desk)
• Strong understanding of programmatic ecosystem, audience strategy, brand/performance KPIs
• Familiarity with ad operations (pixeling, trafficking, creative specs)
• Experience analyzing media reports and providing feedback; proficient in Excel/Google Sheets
• Strong communication, organization, and ability to manage multiple workstreams

Culture & Benefits

• Flexible work: office as desired or 100% remote, WFH stipend
• Unlimited PTO, up to 16 weeks paid family leave, 401(k) matching
• Health, vision, dental, life insurance; student loan matching
• Wellness: $500/year expenses, Headspace, One Medical subscriptions
• $120/month for live event tickets, annual music subscription
• Discretionary annual bonus