Content Strategist / Showrunner (Marketing)

TL;DR

Content Strategist / Showrunner (Marketing): Developing a founder-led media brand to establish authority in A/B testing and experimentation with an accent on LinkedIn and YouTube strategy. Focus on extracting insights from the founder, ghostwriting high-impact content, and managing a creative production team.

Location: Onsite in Midtown Atlanta

Salary: $80,000+ USD

Company

The largest A/B testing company in the United States, utilizing proprietary data to optimize conversion rates for high-profile global brands.

What you will do

• Own and execute the editorial calendar and strategy across LinkedIn and YouTube.
• Conduct biweekly sessions with the Founder to extract raw insights and translate them into content.
• Ghostwrite 4–5 LinkedIn posts and 1–2 YouTube scripts per week in the Founder's voice.
• Manage and direct an in-house creative team, including videographers and designers.
• Analyze engagement data and pipeline attribution to iterate on content formats.

Requirements

• Proven track record of building audiences around founder-led brands.
• Exceptional writing skills, specifically in creating high-engagement hooks.
• Deep platform fluency in LinkedIn and YouTube algorithms and formats.
• Ability to work with testing data, conversion metrics, and statistical concepts.
• Must be based in and work onsite in Midtown Atlanta.
• Availability to work 8 am - 5 pm EST.

Nice to have

• Experience creating content for technical B2B or SaaS audiences.
• Knowledge of A/B testing or Conversion Rate Optimization (CRO).
• Documented history of growing a LinkedIn profile, YouTube channel, or newsletter.
• Awareness of video production elements like thumbnails and cold opens.

Culture & Benefits

• Strong internal growth path with a history of promoting entry-level staff to leadership.
• Access to the industry's largest proprietary dataset for A/B testing.
• Company-sponsored health insurance.
• 20 days of paid vacation plus public holidays.