Search & Social Specialist
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
TL;DR
Search & Social Specialist (Paid Media): Develop and implement advanced Paid Search and Paid Social strategies tailored to client needs, manage significant media investments on Amazon Search for maximum ROI. Focus on providing strategic insights from data, optimizing large-scale budgets, and integrating with broader media efforts.
Location: Milan, Italy (hybrid approach)
Company
is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale via WPP Open.
What you will do
- Develop and implement advanced Paid Search and Paid Social strategies tailored to client needs.
- Manage significant media investments on Amazon Search, optimizing campaigns for maximum ROI.
- Provide strategic insights and recommendations to clients, leveraging data to drive decision-making.
- Collaborate with internal departments to integrate Search & Social strategies with broader media efforts.
Requirements
- Minimum 3 years of experience in Paid Search and Paid Social campaign management, with strong focus on Amazon Search.
- Proven track record of managing large-scale budgets and high-profile clients.
- Proficiency in Amazon Search ads, Google Ads, Facebook Ads, Search Ads 360, and Google Analytics.
- Strong analytical skills and strategic mindset to turn data into actionable insights.
- Excellent organizational and communication skills, with fluency in business English.
- Proficiency in using technology including AI to enhance client outcomes.
Culture & Benefits
- Hybrid work approach fostering creativity, collaboration, and connection.
- Competitive medical, vision, dental insurance, and group retirement plans.
- Significant paid time off, employee mental health awareness days, and preferential partner discounts.
- Access to global & WPP networks, employee resource groups, and in-office events.
- Opportunities for growth, learning at the cutting edge of marketing and advertising.
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