Account Executive, Social

TL;DR

Account Executive, Social (Paid Social): Creating, setting up, and executing Paid Social campaigns across Facebook, Instagram, X, and LinkedIn with an accent on campaign optimization, performance reporting, and budgetary management. Focus on identifying new opportunities, fostering relationships with media owners, and ensuring data integrity and KPI achievement.

Location: London, United Kingdom. Hybrid approach with teams in the office around four days a week. UK based role and requires individuals to have the right to work in this location.

Company

hirify.global is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale for leading brands including Google via Media Futures Group.

What you will do

• Work with Senior Executive or Account Manager to identify new campaign opportunities and assist in monthly client reviews with performance insights.
• Handle technical setup, implementation, and optimization of Direct Response and Brand social media campaigns across Facebook and X.
• Manage campaign budgets including bookings, billing, PO requests, and budget caps to avoid overspend.
• Build and maintain relationships with media owners (Facebook, Instagram, X, LinkedIn) and third-party technology partners.
• Conduct accurate daily, weekly, and monthly reporting with commentary, owning small accounts to understand campaign evolution.
• Stay updated on Paid Social developments and explore new platforms or technologies for improvements.

Requirements

• Must have the right to work in the UK.
• Basic understanding of Paid Social and digital media in the mix.
• Highly organised, analytical, with strong attention to detail and administrative competence.
• Team player with confident communication and presentation skills.
• Competent in Microsoft Excel, Word, and PowerPoint.
• Effective working style with potential for client leadership and staff management.

Nice to have

• Knowledge of other EssenceMediacom departments/services.
• Experience in wider biddable media.
• Understanding of client business in the overall media mix.

Culture & Benefits

• Hybrid work with four days in office to foster creativity, collaboration, and connection.
• Competitive medical, vision, dental insurance, group retirement plans, and significant paid time off.
• Access to global WPP networks, employee resource groups, in-office events, and mental health awareness days.
• Preferential partner discounts and opportunities for growth and learning at the cutting edge of marketing.