Product Marketing Manager

TL;DR

Product Marketing Manager (Data Platform): Partner with Product, Engineering, and Sales to develop positioning, messaging, and GTM plans for new product launches and features with an accent on real-time data platform for AI applications, fraud detection, personalization, and latency-sensitive workloads. Focus on creating technical content across the funnel, working with cloud partners on co-marketing, and running market research to refine ICP and product roadmap.

Location: United States

Salary: $115,000 – $150,000 per year (Texas)

Company

hirify.global is the real-time data platform that powers fast apps worldwide, serving 10,000+ customers with caching, AI, fraud detection, and personalization capabilities.

What you will do

• Develop positioning, messaging, and GTM plans for new launches, from narrative creation to sales enablement and demand gen.
• Create funnel-spanning content: technical blogs, solution briefs, competitive comparisons, webinars, and launch assets for developers and architects.
• Collaborate with cloud partners (AWS, GCP, Azure) on joint messaging, co-marketing assets, and pipeline-driving plays.
• Conduct market and customer research to refine ICP understanding and inform positioning and product roadmap.

Requirements

• 3–5+ years of product marketing experience at a B2B SaaS company, with focus on developer-facing or data infrastructure products
• Technical depth to understand developer needs and translate into credible messaging
• Strong content skills for blogs, decks, and assets that resonate with engineers and VPs
• Proven experience in product launches, positioning, and cross-functional coordination
• Comfort with ambiguity, fast pace, and action-oriented execution

Nice to have

• Background in database, data platform, or AI infrastructure
• Experience with hyperscaler co-sell or co-marketing programs
• Familiarity with PLG and enterprise sales motions

Culture & Benefits

• Unlimited time off, learning and development opportunities, comprehensive health and wellness benefits
• Potential for discretionary bonuses, stock options, commuter benefits, or commission
• Culture of curiosity, diversity, innovation, and inclusion