Salesforce Business Analyst & Administrator

TL;DR

Salesforce Business Analyst & Administrator (Sales Cloud): Optimize and manage Salesforce environment through business process analysis and declarative configuration with an accent on lead/opportunity management, data quality, and user enablement. Focus on translating stakeholder needs into scalable solutions, building flows/reports/dashboards, and driving adoption across Sales, Marketing, and Operations teams.

Location: Hybrid role based in Serbia (Belgrade). Serbian fluency required for local coordination.

Company

Leader in expanding financial access, optimizing branches and self-service for financial institutions and retailers globally, headquartered in Atlanta with 20,000 employees.

What you will do

• Conduct requirements gathering, translate business needs into user stories, workflows, and process maps for Lead, Opportunity, Account Management, and Renewals.
• Configure Salesforce elements like flows, validation/assignment/duplicate rules, page layouts, record types, and permission sets.
• Build and maintain reports/dashboards, manage data hygiene, duplicates, and governance.
• Provide user support, training, enablement materials, and monitor usage to improve adoption.
• Partner with Sales/Marketing/CS Ops, IT, and leadership; manage projects, UAT, releases, and backlog.

Requirements

• 3–5+ years in hybrid Salesforce Business Analyst or Administrator role.
• Strong proficiency in Salesforce Sales Cloud declarative configuration.
• Experience with user stories, process documentation, acceptance criteria, and building flows (record-triggered, screen, subflows).
• Analytical skills for data interpretation and recommendations; support for Sales/Revenue Ops teams.
• Solid English communication skills; Serbian fluency required.

Nice to have

• Salesforce Administrator, Business Analyst, or App Builder certifications.
• Experience with reporting, forecasting, pipeline KPIs, CPQ, Marketing/Service Cloud.
• Data quality tools (DemandTools, Cloudingo), Agile/Scrum (Jira, Azure DevOps), globally distributed teams.

Culture & Benefits

• Private Health Insurance, Life/Accident/Disability Insurance.
• Employee Referral Bonus, Baby Bonus, Wellbeing Resources.
• Numerous internal career advancement opportunities.
• Discounts at hirify.global partners.