AV Account Director

TL;DR

AV Account Director (Media): Leading AV planning and buying across clients like easyJet (75%) with an accent on TV, BVOD/VOD, Cinema, and Audio. Focus on delivering insight-led strategies, overseeing campaign delivery, building senior client relationships, and driving innovation in addressable TV and audio activations.

Location: London, United Kingdom. Hybrid approach with teams in the office around four days a week. Must have the right to work in the UK.

Company

hirify.global is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale via WPP Open.

What you will do

• Lead AV planning and buying for easyJet and support for National Express, Hawkstone, Westons, and Karo.
• Deliver implementational planning across TV, BVOD/VOD/Online Video, Cinema, and Audio.
• Own client brief responses with insight-led storytelling based on data and audience understanding.
• Oversee day-to-day investment processes for efficiency in value, quality, and delivery.
• Build and maintain strong senior client relationships and manage AV teams with inclusive leadership.
• Drive innovation, forge media owner relationships, and contribute to new business pitches.

Requirements

• Right to work in the UK and based in London for hybrid office presence (4 days/week).
• Strong AV planning and buying experience across TV, BVOD/VOD, Online Video, Cinema, and Audio.
• Deep audience planning knowledge and ability to translate insights into recommendations.
• Proven client account leadership, team management, and commercial acumen.
• Expertise in industry tools like BARB, TGI, Touchpoints, and marketplace trends.
• Strong negotiation, presentation, and innovation skills.

Culture & Benefits

• Hybrid work with 4 days in office to foster creativity, collaboration, and connection.
• Comprehensive benefits: competitive medical, dental, vision, group retirement plans, significant paid time off, and mental health awareness days.
• Open, inclusive environment with employee resource groups, in-office events, and career development opportunities.
• Access to global WPP networks for professional growth and learning via AI platform Creative Studio.