Senior Search & Technical SEO Manager

TL;DR

Senior Search & Technical SEO Manager (Fintech SaaS): Lead technical SEO strategy, site architecture, and Generative Engine Optimization (GEO) for global web presence across search engines and AI platforms with an accent on crawlability, schema implementation, pillar pages, and authority building. Focus on developing scalable frameworks for high-intent financial categories, optimizing product pages, and ensuring discoverability in AI Overviews and answer engines like ChatGPT and Perplexity.

Location: Hybrid working model requiring presence in the Toronto office on Monday, Tuesday, and Thursday

Salary: Base $103,000–$128,000 CAD annually + target 10% bonus

Company

AI-powered finance automation platform for global payments, accounts payable, procurement, and ERP integrations, serving 5,000+ companies across 200+ countries.

What you will do

• Develop technical SEO roadmap, conduct audits, and partner with WebOps/engineering to improve crawlability, indexing, site architecture, and performance.
• Lead product/pillar page strategies using keyword insights, internal linking, and topical authority to drive organic growth.
• Build GEO frameworks for AI visibility, schema strategies for entity recognition, and monitor emerging AI search ecosystems.
• Strengthen domain authority through off-page initiatives, backlinks, PR, and citations in finance media/SaaS directories.
• Align organic strategies with paid search, CRO, and content teams for cross-channel impact on pipeline and conversions.

Requirements

• 7+ years in SEO, organic growth, or web strategy, preferably B2B SaaS
• Expertise in technical SEO, site architecture, crawlability, indexing, JavaScript rendering, and audits
• Experience with schema/structured data, search intent, pillar frameworks, and product page optimization
• Proven cross-functional influence on SEO roadmaps, budgets, and teams (WebOps, engineering, marketing)
• Familiarity with tools: Google Analytics, Search Console, Ahrefs, SEMrush, Screaming Frog; AI visibility platforms
• Analytical skills to translate insights into architecture and growth initiatives

Culture & Benefits

• Hybrid model with Toronto office days (Mon/Tue/Thu), subsidized lunch, snacks/drinks
• Competitive salary/equity, matching RRSP, extended benefits, EAP, life insurance, LTD
• 15 days PTO, phone/internet allowance, regular social events, ERG groups
• Collaborative culture focused on impact, diversity, and ego-free teamwork